Reach the right audience by sponsoring the technology tags they use the most.
Tag Sponsorships on Stack Overflow are a great way to gain additional exposure and establish your company as a true authority in the technology space your target audience operates in every day.
Questions and answers on Stack Overflow are categorized by technology “tags”, which allow users to quickly find the solutions they need based on the programming languages they use.
During a typical campaign, your ads will appear on your desired technology tag 25% of the time. Tag Sponsorships give you 50% of this share of voice on a technology tag, giving you increased exposure to the specific programming languages you’re targeting.
Create a custom ad unit to showcase at the top of a technology tag’s main page on Stack Overflow, where you can include your company’s logo and five (5) links to promote your messaging further.
Own a trademark for a popular programming language? Tag Sponsorships give you the ability to add your logo directly to the technology tag on Stack Overflow for the duration of your sponsorship.
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$10,000 minimum spend per month. Targeting by tag, geo, reputation |
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$10,000 minimum spend per month to advertise on Stack Overflow